The diamond store
Client: The Diamond Store
Details: Branding & Creative Direction
Luxe&Co partnered with The Diamond Store to elevate their brand look and feel. Deliverables included brand guidelines, web redesign, and ongoing creative direction and production across all campaigns for the online diamond jewellery retailer.
In our most recent project, we directed and produced a campaign for their latest product – the launch of their new diamond initial necklaces. Our goal was to capture the essence of everyday elegance. We achieved this through candid snapshots and short films that highlighted the necklaces’ timeless beauty. Our work spanned from concept development to full production, creating assets for all digital platforms, including paid and organic social media.
